Business Fundamentals: Marketing strategy

Business Fundamentals: Marketing strategy

Author: 
Bruns, William J.
Place: 
Boston
Publisher: 
Harvard Business School Press
Phys descriptions: 
v, 125p.
Date published: 
2002
Record type: 
Book/Monograph
Subject: 
MARKETING STRATEGIES
PRODUCT DISTRIBUTION
SALES
ISBN: 
978-15785-1905-7
Call No: 
658.8 BRU
Language: 
English

CITATION: Bruns, William J.. Business Fundamentals: Marketing strategy . Boston : Harvard Business School Press , 2002. - Available at: https://library.au.int/frbusiness-fundamentals-marketing-strategy-3