Is There a Pecking Order in the Demand for Financial Services in Mauritius?
Is There a Pecking Order in the Demand for Financial Services in Mauritius?
This article probes into the distinct forces that influence the demand for financial services/products in Mauritius. The major contribution of this study is that a decomposed assessment is made with respect to the demand for financial services/products, namely, bank accounts, mobile banking, shares, life assurance policies, and treasury bills. Findings show that financial literacy matters significantly, let alone a pecking order presence with demand for bank accounts predominating over any other type of demand for financial services. Policy-wise, this article calls for ongoing efforts to improve on financial literacy for sophisticated financial products like stocks and treasury bills.
CITATION: Ramlall, Indranarain. Is There a Pecking Order in the Demand for Financial Services in Mauritius? . : Taylor & Francis Group , 2014. Journal of African Business, Vol 15, No. 1, January-April 2014, pp. 49-63 - Available at: https://library.au.int/frthere-pecking-order-demand-financial-services-mauritius-2