Conceptual Readings in the Marketing Economy

Conceptual Readings in the Marketing Economy

Author: 
narver, John C.
Place: 
New York
Publisher: 
Holt, Rinehart and Winston
Phys descriptions: 
X, 432p.
Date published: 
(1971)
Record type: 
Book/Monograph
Responsibility: 
Savitt, Ronald, jt. author
Subject: 
MARKETING
Call No: 
330 NAR
Language: 
English
Series: 
Holt, Rinehart and Winston Marketing Series

CITATION: narver, John C.. Conceptual Readings in the Marketing Economy . New York : Holt, Rinehart and Winston , (1971). - Available at: https://library.au.int/conceptual-readings-marketing-economy-9