Find Innovation Where You Least Expect It: How to overcome “functional fixedness” and other biases that get in the way of creativity

Find Innovation Where You Least Expect It: How to overcome “functional fixedness” and other biases that get in the way of creativity

Author: 
McCaffrey, Tony
Publisher: 
Harvard Business School Press
Date published: 
2015
Record type: 
Responsibility: 
Pearson, Jim, jt. author
Journal Title: 
Harvard Business Review
Source: 
Harvard Business Review, Vol. 93, No. 12, December 2015, pp. 82-89
Language: 

CITATION: McCaffrey, Tony. Find Innovation Where You Least Expect It: How to overcome “functional fixedness” and other biases that get in the way of creativity . : Harvard Business School Press , 2015. Harvard Business Review, Vol. 93, No. 12, December 2015, pp. 82-89 - Available at: https://library.au.int/find-innovation-where-you-least-expect-it-how-overcome-“functional-fixedness”-and-other-biases-get-1