How Web 2.0 Shapes Patient Knowledge Sharing

Web 2.0 has totally changed the health communication world. In particular, it has reconfigured peer exchanges about health. These exchanges are important because they allow knowledge sharing and construction between patients, in particular chronic patients. Although their importance is well established, this field of study brings together a variety of theories not uniformly shared or understood. It is not clear how patients use Web for knowledge processes: what kind of knowledge processes happen in Web 2.0 between patients? How does Web 2.0 sustain or impede these processes? The aim of this research is to map virtual exchanges about diabetes in Italy by developing a systematic exploration of Web using the main search engines (Google, Yahoo) and analyzing the site that hosts posts and exchanges about diabetes. According to a psychosocial perspective, findings highlight the main features of online knowledge processes among patients.