Managing Marketing in the 21st Century: developing and Implementing the Market Strategy

Managing Marketing in the 21st Century: developing and Implementing the Market Strategy

Author: 
Capon, Noel
Place: 
Bronxville
Publisher: 
Wessex
Date published: 
2012
Record type: 
ISBN: 
978-0-9833300-4-2
Call No: 
658.7 CAP
Language: 

CITATION: Capon, Noel. Managing Marketing in the 21st Century: developing and Implementing the Market Strategy . Bronxville : Wessex , 2012. - Available at: https://library.au.int/managing-marketing-21st-century-developing-and-implementing-market-strategy