Marketing management

Marketing management

Author: 
Kotler, Philip
Place: 
Paris
Publisher: 
Public Union Editions
Phys descriptions: 
5, 741p.:, ill., tableaux, diagrammes
Date published: 
1989
Record type: 
Responsibility: 
Dlibols, Bernard, jt. author
Edition: 
6th ed.
Call No: 
658.8 KOT
Language: 
Series: 
Nouveaux Horizons

CITATION: Kotler, Philip. Marketing management . Paris : Public Union Editions , 1989. - Available at: https://library.au.int/marketing-management-35