MARKETING collection
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Title: A Knowledge Management Approach to Marketing and the Advent of Customer Knowledge Management
Author: Mjahed, Samiha
Date published: 2011
Publisher: IGI Global
Catagory URL: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-0…
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Title: Ads That Don't Overstep How to make sure you don't take personalization too far
Author: John, Leslie K.
Date published: 2018
Publisher: Harvard Business School Press
Catagory URL: http://www.HBR.org
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Title: African Journal of Economic and Management Studies
Publisher: Emerald
Catagory URL: http://www.emeraldinsight.com/products/journals/journals.htm?id=ajems
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Title: Algorithmic Trading Strategy Making
Author: Deng, Xiaotie
Date published: 2011
Publisher: IGI Global
Catagory URL: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-1…
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Title: An Exploration of the Use of Marketing Public Relations at the Apartheid Museum in Johannesburg, South Africa
Author: Opeyemi Bakre
Date published: 2022
Publisher: Adonis & Abbey Publishers
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Title: Banana and plantain in West Africa: Production and marketing
Author: Olumba, CC
Date published: 2020
Publisher: Rural Outreach Programme (ROP)
Catagory URL: http://www.ajfand.net
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Title: Case Study: Competing Against Bling:How can an understated watch brand stand out in China?
Author: Nason, Stephen
Date published: 2017
Publisher: Harvard Business School Press
Catagory URL: http://www.HBR.org
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Title: Case Study: Should You Sell That Product?
Author: Fairchild, Gregory
Date published: 2015
Publisher: Harvard Business School Press
Catagory URL: http://www.HBR.org
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Title: Cereal Market Performance in Ethiopia : Policy Implications for Improving Investments in Maize and Wheat Value Chains
Date published: 2018
Publisher: World Bank
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Title: Contraband Coffee: Illegal Economy and Coffee Smuggling in East and Central Africa, ca. 1950-1980
Author: Kuhanen, Jan
Date published: 2017
Publisher: African Studies Centre, Boston University
Catagory URL: http://www.bu.edu/
