The Origins and Functions of Demonisation Discourses in Britain–Zimbabwe Relations (2000–)

Zimbabwean President Robert Mugabe and his ZANU(PF) government's violent seizure of white-owned commercial farms in 2000 heralded the nadir of diplomatic relations with British Prime Minister Tony Blair's New Labour government. Britain objected to the ZANU(PF) government's human rights violations and state-orchestrated violence, and, through the European Union, subsequently imposed sanctions. This article maintains that, from 2000, mutual demonisation discourses became a distinct feature of the Britain–Zimbabwe diplomatic conflict. Yet the nature and drivers of these demonisation discourses, and their influence, have not received systematic treatment in the literature on Britain–Zimbabwe relations. Drawing on constructivist interpretations of international relations, I argue that New Labour engaged in demonisation for normative reasons, while ZANU(PF) demonised New Labour for more instrumental purposes. Demonisation discourses promoted non-engagement between the British and Zimbabwean governments. This non-engagement partly circumscribed foreign policy options to aggressive measures, as evinced in Blair's covert canvassing for British military intervention in Zimbabwe. Lastly, it is demonstrated that demonisation discourses affected the third-party mediation efforts of South African President Thabo Mbeki.