Understainding consumer behavior

Understainding consumer behavior

Place: 
Boston
Publisher: 
Harvard Business School Press
Phys descriptions: 
v, 99p.
Date published: 
2002
Record type: 
Corporate Author: 
Fellows of Harvard Business College
ISBN: 
978-15785-1954-5
Call No: 
658.89 FEL
Language: 
Series: 
Business fundamentals series

CITATION: Fellows of Harvard Business College. Understainding consumer behavior . Boston : Harvard Business School Press , 2002. - Available at: http://library.au.int/understainding-consumer-behavior-3